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Dear Freedom SS17

Dear Freedom SS17: Femininity meets Childhood

Summer is around the corner, or at least we hope so. While still waiting, we can...


Diligent Clothes Black Chain Collection

Diligent Clothes: Hip-Hop is not Dead

If you thought you knew what oversized meant, think again. Inspired by the...


Nat Atelier Creative Director

NAT Atelier: London-Lvov-Poznan

When Fashion Bloc became a media partner for NAT Atelier, AW17 show at...


Made in Poland, shot in Tel Aviv (Campaign Photos)

Kas Kryst SS17 Campaign Polish designer brand Kas Kryst is one of the...


New Face Kris Grikaite

New Fashion Faces from Eastern Europe Everyone Is Crazy About

by Viktorija Martinenaite Kris Grikaite ©Instagram The month-long fashion show...


Fashion Business Course at Istituto Marangoni London photo Laura Gedvilaite

Opportunities vs reality in the European fashion capital

By Viktorija Martinenaite Fashion Business Course panel discussion...


Polish Exhibition at IFS17

Top Picks at International Fashion Showcase LFW 2017

London is home to international designers; this is obvious with the ever growing...


Ukrainian-Fashion-Showcase-at-IFS-2017_cover

IFS 2017 Opening Party: First Impressions

On Thursday night, London Fashion Week has officially started with several...


D.Efect SS17

Spring in the Baltics: In Search of National Identity by D.Efect

Patriotic chants and colourful images of the last decade are popular views in...


AYSINA FW 17-18, Ukrainian Fashion Week, Photo credit ©Ukrainian Fashion Week

TOP 10 Looks at Ukrainian Fashion Week FW 17-18

The 20th anniversary of Ukrainian Fashion Week FW 17-18 in Kiev just marked a...


Anna K FW 17-18 fashion show at Mercedes-Benz Kiev Fashion Days, photo ©Mercdes-Benz Kiev Fashion Days

Fashion Bloc Edit: Mercedes-Benz Kiev Fashion Days

By Laura Gedvilaite and Ieva Zu What is a fashion city of tomorrow? Might it...


'Masterpieces Never Sleep' by Lesha Limonov, ©Youtube

Belarusian Designer Creates Extraordinary Sleep Masks

‘Masterpieces Never Sleep’ by Lesha Limonov, ©Youtube Have you ever...


VIDEO SERIES: 5 Steps to a Perfect Shoe by Dots Dash

Ever wondered what is it like to create a product that everyone else will enjoy...


Kim Kardashian Wearing Vetemens x SVMoscow Hoodie, Photo by @SV Moscow ©nstagram

Kim is wearing it, Kendal is wearing it - everyone is wearing Eastern Europe

2017 started with at least three major fashion (and not) celebrities wearing...


Veronika Kallaur photo by Vitaly Arger

European Fashion Icons: Veronika from Belarus

Veronika Kallaur in her own designs, Photo by Vitaly Arger Veronika Kallaur is a...


Greenery

Greenery on Fashion Bloc: Pantone Colour of the Year

Say Goodbye to the Rose Quartz people, that pale rose full of romance, the...


The Knotty Ones

NEW YEAR WISHES: May you have peace and stop bullshitting for once

Hooray – it’s 2017! Time for a change, new hopes, new goals… or is it? It...


DHL t-shirt vetements cover Instagram

5 facts about Demna Gvasalia that only post-Soviet kids will understand

Born in 1981 in Soviet Georgia, Vetements designer and Balenciaga’s Art...


casandra-faux-fur-coat

5 Fashion Items on your Christmas Wish List to Santa

Christmas is coming, and we are happily practising our best handwriting...


Romanian Top Model

Hello Romania: Flesh and Glitter at Bucharest Fashion Week

Bucharest Fashion Week must be the last fashion week on the calendar for SS17,...


The Future of Fashion by Li Edelkoort

On Wednesday we introduced a fashion icon Reda Mickeviciute, a Lithuanian...


reda-for-rent-boutique-wearing-self-portrait-_copyright-instagram-cover

European Fashion Icons: Photographer Reda

Guiding you to the contemporary fashion scene of the emerging Europe (formerly...


Black Friday Fashion Bloc Campaign

Read this to stay clean on Black Friday

√ If you, like us, are tired of #BlackFriday videos where thousands of...


Vika Smolyanitskaya, Photo credit @Instagram

Gosha who? Russian Fashion Designers that are actually popular in Russia

London, Paris and New York might still be crazy about Gosha Rubchinskiy, but he...


Sayya collection at Dnepr Fashion Weekend

Top Ukrainian Designers from Dnepr Fashion Weekend

Last month I travelled to Ukraine to explore Eastern European fashion (you can...


Bezgraniz Couture SS17 at MBFW Russia Photo by Oleg Nikishin/Getty Image

Powerful Russian Project Will Change the Way You See Fashion

Social Entrepreneurship is a popular term in the modern start-up driven society....


Behind the scenes of Mercedes-Benz Fashion Week Russia (Photos)

Mercedes-Benz Fashion Week Russia is an exciting fashion extravaganza every...


donald trump garbage

Summer 2016: Donald Trump in Shoreditch Garbage

Donald Trump in Shoreditch Just a quick note to say: This photo was taken in...


Overview: Mercedes-Benz Fashion Week Russia SS17

By Evgeniya Ratnikova and Ieva Zu Once a regional Fashion Week, today...


Zsigmond Dora Menswear at MBFW Central Europe

FASHION BLOC TOP 3: MERCEDES-BENZ FW CENTRAL EUROPE

by Viktorija Martinenaite If we look at the emerging fashion scene in Central...


NATASHA ZINKO SS17 SHOW: A HOUSE PARTY LIKE NO OTHER

by Viktorija Martinenaite Ukrainian- born, London-based designer’s Natasha...


SUCCESS STORIES: HOW LITHUANIAN DESIGNER CONQUERS EUROPE

A Contemporary fashion brand D.Efect and their Creative Director Egle Ziemyte...


TOP 3 DESIGNERS AT MERCEDES-BENZ KIEV FASHION DAYS S/S 2017

by Viktorija Martinenaite Ukraine’s biannual international fashion week...


10 YOUNG CONTEMPORARY FASHION BRANDS FROM EASTERN EUROPE

by Ieva Zu First of all, let’s define what’s Eastern Europe. In this...


VERY YOUNG AND VERY TALENTED: MEET ANNA K

by Viktorija Martinenaite Young and beautiful. Ukrainian fashion...


BEHIND THE SCENES OF D.EFECT SS17: INFUSED WITH POST-SOVIET FREEDOM

We are not trying to hide that we have a major crush on the Lithuanian...


5 QUESTION QUIZ: HOW SMART ARE YOUR FASHION CHOICES?

by Fashion Bloc Take our fun personality quiz and find out how smart are your...


BREXIT & FASHION: WHY BUILDING COMMUNITIES IS A SOLUTION?

by Fashion Bloc We all knew (the ones that voted ‘leave’, the ones who voted...


ULYANA SERGEENKO FW16-17: SOVIET NOSTALGIA OF THE 60S

by Viktorija Martinenaite Kazakhstan-born, Russian-based fashion...


YOUNG EUROPEAN FASHION BLOGGER ALWAYS GETS BACK TO LONDON

by Viktorija Martinenaite Kriste Stankeviciute is the one to know on the...


FASHION BLOC VISITS LITHUANIA: EXCLUSIVE FROM LAURA DAILI SS17

By Laura Gedvilaite and Ieva Zu On a sunny afternoon last Thursday, Lithuanian...


A NO-BRAINER EU REFERENDUM VOTING GUIDE TO A BRITISH FASHIONISTA

By Ieva Zu, Founder of Fashionbloc.co.uk Politics, sometimes, may seem not...


A DANGEROUS WORLD OF GOSHA RUBCHINSKIY

by Ieva Zu Without a question, a 32-year-old Gosha Rubchinskiy (гоша...


FASHION BLOC ON BBC2: WATCH NOW

by Ieva Zu On 23ed of this month, Britain will vote in a referendum popularly...


TOP POLISH FASHION BLOGGERS WE LOVE

Poland is a Central European country where you can meet unique designers and...


THREE LITHUANIAN RTW DESIGNERS TO KNOW

by Viktorija Martinenaite Many people around the world admire Lithuanian...


MEET SUPER MODEL EDITA VILKEVICIUTE

Who’s that Girl? At 27, Lithuanian born super model Edita Vilkeviciute has...


FIVE MINUTES WITH AGNIJA GRIGULE

Text: Viktorija Martinenaite After joining the fashion blogging industry in...


TOP FASHION MODELS FROM EASTERN EUROPE

With fashion weeks travelling around the world this and next month and London...


HOW I MISSED FASHION BLOC WAS ON VOGUE.COM

by Ieva Zu I am proud to say that we are the only content driven highly curated...


YOUNG GEORGIAN MODELS PRAISED BY VOGUE

There was quite a lot of great fashion and beauty, of course, going on...


HERVE LEGER LOVES TBILISI FASHION

Mercedes-Benz Tbilisi Fashion Week has just ended with international media and...


POLISH FASHION PHOTOGRAPHER REDISCOVERS HERSELF IN LONDON

With the referendum for Britain to exit the European Union approaching, UK media...


HOW TO BREAK IN TO THE BUZZIEST MARKETS OF THEM ALL?

London, the fashion capital of Europe (or so they say). Eclectic, posh, hipster,...


NEW FASHION HYPE: WHAT IS EASTERN BLOC AESTHETICS?

by Ieva Zu ‘Fashion comes from Eastern Europe’ – the newest trend that...


LAURA THEISS: KNITTED FASHION REIMAGINED

Text: Viktorija Martinenaite Meet Laura Theis, a Lithuanian-born designer who...


TOP 5 DESIGNERS FROM LITHUANIAN FASHION WEEKEND

Text: Laura Gedvilaite The annual Lithuanian fashion festival “Fashion...


MAISON MARGIELA AND THE EASTERN BLOC AESTHETICS

by Ieva Zu Recently I read a nicely written fashion review on The Guardian of...


MY FASHION PICKS AT INTERNATIONAL FASHION SHOWCASE

by Ieva Zu This year International Fashion Showcase (IFS) at London Fashion...


INTERNATIONAL FASHION AT LONDON FASHION WEEK

London Fashion Week will be welcoming its 5th season of International Fashion...


6 FASHION MISTAKES THAT YOU MUST AVOID

There are times when even the best dresser would forget to take care of certain...


ULYANA SERGEENKO HAUTE COUTURE SS16: WHEN PARIS MEETS RUSSIA

Kazakhstan-born, Russian-based couturier and street-style star Ulyana Sergeenko...


OFF THE CATWALK: MEET JULIJA STEP, A FASHION MODEL AND FOODIE IN ONE

By Viktorija Martinenaite Julija, a Lithuanian-born beauty, began her career as...


SPECIAL PROJECT: UKRAINIAN DESIGNERS HELPING ORPHAN CHILDREN

Anton Belinskiy, one of the pioneering contemporary Ukrainian designers, is on...


HOW VIKE BECAME A LEADING FASHION MANUFACTURER

Since the early days of her childhood Lithuanian Viktorija Ceplike recall...


INSPIRATION: TOP FASHION MODELS HUMANITARIANS

If you are good with Eastern European names, you can always spot Eastern...


HAUTE COUTURE DESIGNERS BEYOND CHANEL: FROM SYRIA TO KAZAKHSTAN

French Christian Dior, Chanel, Jean Paul Gaultier; Italian Schiaparelli,...


FASHION BLOC EDIT: BEST OF BELGRADE FASHION WEEK

Do you know any Serbian fashion designers? Yes you do! Roksanda Ilincic is a...


10 EASTERN EUROPEAN DESIGNERS EVERYONE SHOULD KNOW

Fashion is an ever-changing game with new players coming in, old players leaving...


POLISH FASHION WEEK: TOP 6 BY FASHION BLOC IN PHOTOS

Łódź (yes, that is exactly how it’s spelled) is the third largest city in...


PHOTO GALLERY: FASHION BLOC SPECIAL FOR BLOGGERS AND STYLISTS

They call it #ThursdayThrowback we call it #WonderfulMemories from our special...


FASHION REVIEW: SOUTHERN EASTERN EUROPE IS DOING IT RIGHT

by Ieva Zu When I started my research of Eastern European fashion industry over...


PRIVATE FASHION BLOC LAUNCH WAS ACE! (PHOTOS)

Last Friday (23 October) Kaizo Hair studio in Shoreditch opened their door to...


THIS IS NOT A PRESS RELEASE

by Ieva Zu This is not going to be an ordinary press release; potentially...


TOP 5 FROM LONDON FASHION WEEK

It’s over – fashion crowd left for another city. London is fashion week no...


MERCEDES-BENZ PRAGUE FW: FASHION BLOC TOP 3 IN PICTURES

Some Fashion Weeks around Europe take place even before the major four (NY,...


STREET STYLE AT KIEV FASHION DAYS

It has been a while since I praised Ukrainian fashion. This is the time of the...


FASHION BLOC TALKS FASHION WITH AMAZON CTO WERNER VOGELS

What do you get when you put on a dress, a lipstick, and cycle to the afterwork...


HOW TO FIND EASTERN EUROPE ON A FASHION MAP

by Ieva Zu I have started my collaboration with The Huffington Post today. I...


DESIGNER TO WATCH: ELOSHI

Text: Mariam Bezhuashvili @FashionGalactic Georgian based fashion designer, Lela...


FASHION MAPPING: BLOSSOMING GEORGIA

Georgia is a transcontinental country based on the verge of Europe and Asia....


WHAT IS IT ACTUALLY LIKE TO RUN A START-UP AND A BABY?

by Ieva Zu If I was featured on ‘Stylist’ column Work/Life this is how it...