Panorama Berlin Tradeshow

Berlin Calling: A guide to Panorama Berlin Tradeshow

In their own words: As an overview of the most important trends and tendencies...


Fashion Artista influencer blogger

Fashion Artista: A Blogger's Guide How to Use Twitter for Business

We had a chat with a London-based blogger Tatjana (Fashion Artista) to find out...


Dear Freedom - I made your clothes

Fashion Revolution on Fashion Bloc: People Behind the Labels

#whomademyclothes is a question you will hear a lot this week. April 24-30 is...


Tadam! Tiny Treat Collection and new logo jewellery dessert

Fresh flavour in the Jewellery Dessert Kitchen of Tadam!

One of the most exciting jewellery brands from Lithuania Tadam! is counting 5...


Gabriele Gz London Blogger

Five Minutes with Gabriele Gz - a London Blogger from Lithuania

by Viktorija Martinenaite After joining the blogging industry over five years...


British men's swimwear brand setting sustainability standards

by Pebble Shifting into the month of Fashion Revolution, we are happy to share...


Dots Dash

Dots Dash: Unique and Quality Footwear from Top-Notch Designers

Dots Dash Carapace A unique footwear collaborative project Dots Dash is happy...


How to effectively use DIY Monthly

How to effectively use DIY Monthly 1st Monday of the month, the email arrives....


Karen Harries and Sam Jones

Harries & Jones: Redefining Fashion Business

Fashion system is constantly shifting to the more consumer-focused fashion...


Tranoi Paris Women's Pre-collections

What you need to know before applying for Tranöi Paris

What is Tranöi Tradeshow? In their own words: Four times a year during Paris...


Virgit Canaz Preppy Fashionist

Meet the lnfluencer: Preppy Fashionist

How long have you been blogging? I have been blogging for almost 6 years....


Maisons de Mode

Maisons de Mode Fashion Accelerator and Competition €25.000

What is Maisons de Mode? Endowed with a rich history in textiles and benefiting...


Dear Freedom SS17

Dear Freedom SS17: Femininity meets Childhood

Summer is around the corner, or at least we hope so. While still waiting, we can...


Diligent Clothes free PR

Diligent Clothes: Hip-Hop is not Dead

If you thought you knew what oversized meant, think again. Inspired by the...


MACH&MACH at MBFW Russia AW17

The Fashion Week is not Over: MBFW Russia

By Viktorija Martinenaite and Ieva Zu When you thought that Fashion month has...


Nat Atelier Creative Director

NAT Atelier: London-Lvov-Poznan

When Fashion Bloc became a media partner for NAT Atelier, AW17 show at...


Made in Poland, shot in Tel Aviv (Campaign Photos)

Kas Kryst SS17 Campaign Polish designer brand Kas Kryst is one of the...


New Face Kris Grikaite

New Fashion Faces from Eastern Europe Everyone Is Crazy About

by Viktorija Martinenaite Kris Grikaite ©Instagram The month-long fashion show...


Milan vs. London: Where should emerging brands go next?

Where should emerging brands go next? That was the most common question at the...


Polish Exhibition at IFS17

Top Picks at International Fashion Showcase LFW 2017

London is home to international designers; this is obvious with the ever growing...


Natasha Zinko AW2017 at London Fashion Week

What is it actually like at London Fashion Week?

Just one day to go before London Fashion Week Autumn-Winter 2017 is over. And...


Ukrainian-Fashion-Showcase-at-IFS-2017_cover

IFS 2017 Opening Party: First Impressions

On Thursday night, London Fashion Week has officially started with several...


D.Efect SS17

Spring in the Baltics: In Search of National Identity by D.Efect

Patriotic chants and colourful images of the last decade are popular views in...


AYSINA FW 17-18, Ukrainian Fashion Week, Photo credit ©Ukrainian Fashion Week

TOP 10 Looks at Ukrainian Fashion Week FW 17-18

The 20th anniversary of Ukrainian Fashion Week FW 17-18 in Kiev just marked a...


Anna K FW 17-18 fashion show at Mercedes-Benz Kiev Fashion Days, photo ©Mercdes-Benz Kiev Fashion Days

Fashion Bloc Edit: Mercedes-Benz Kiev Fashion Days

By Laura Gedvilaite and Ieva Zu What is a fashion city of tomorrow? Might it...


'Masterpieces Never Sleep' by Lesha Limonov, ©Youtube

Belarusian Designer Creates Extraordinary Sleep Masks

‘Masterpieces Never Sleep’ by Lesha Limonov, ©Youtube Have you ever...


VIDEO SERIES: 5 Steps to a Perfect Shoe by Dots Dash

Ever wondered what is it like to create a product that everyone else will enjoy...


Kim Kardashian Wearing Vetemens x SVMoscow Hoodie, Photo by @SV Moscow ©nstagram

Kim is wearing it, Kendal is wearing it - everyone is wearing Eastern Europe

2017 started with at least three major fashion (and not) celebrities wearing...


Veronika Kallaur photo by Vitaly Arger

European Fashion Icons: Veronika from Belarus

Veronika Kallaur in her own designs, Photo by Vitaly Arger Veronika Kallaur is a...


Meet the Designer: The Secret Behind Colourful Socks

Did you know that lawyers who wear colourful socks are seen as more trustworthy?...


VIDEO SERIES: Statkevicius SS17 when Folk gets Controversial

Juozas Statkevicius SS17 © Youtube Lithuanian fashion designer Juozas...


Zara Denim Jacket Fast Fashion photo by Fashion Bloc

The State of Fashion 2017: Part 1 - Fast Fashion

If you’re reading this post, you must be related to fashion one way or...


Greenery

Greenery on Fashion Bloc: Pantone Colour of the Year

Say Goodbye to the Rose Quartz people, that pale rose full of romance, the...


D.efect campaign: Models are perfect. Or are they?

VIDEO SERIES: Models Are Perfect. Or Are they?

D.efect campaign: Models are perfect. Or are they? Beauty is imposed on us –...


The Knotty Ones sustainable knitwear

NEW YEAR WISHES: May you have peace and stop bullshitting for once

Hooray – it’s 2017! Time for a change, new hopes, new goals… or is it? It...


Top 5 on Fashion Bloc: Fashion Moments of 2016

2016 was a strange year in the World. Whatever happened or is still happening is...


DHL t-shirt vetements cover Instagram

5 facts about Demna Gvasalia that only post-Soviet kids will understand

Born in 1981 in Soviet Georgia, Vetements designer and Balenciaga’s Art...


Ramune Piekautaite Perfume Advertisement

VIDEO SERIES: Designer Ramune Piekautaite – a Stunning Model at 46

Designer Ramune Piekautaite European womenswear designer Ramune Piekautaite is...


Business of Fashion Top 9 Fashion Quotes

Top 9 Fashion Quotes from BoF Voices

It’s almost the end of the year. The last month of the year started with a...


casandra-faux-fur-coat

5 Fashion Items on your Christmas Wish List to Santa

Christmas is coming, and we are happily practising our best handwriting...


Romanian Top Model

Hello Romania: Flesh and Glitter at Bucharest Fashion Week

Bucharest Fashion Week must be the last fashion week on the calendar for SS17,...


The Future of Fashion by Li Edelkoort

On Wednesday we introduced a fashion icon Reda Mickeviciute, a Lithuanian...


reda-for-rent-boutique-wearing-self-portrait-_copyright-instagram-cover

European Fashion Icons: Photographer Reda

Guiding you to the contemporary fashion scene of the emerging Europe (formerly...


Lithuanian Designer Breaks Size and Age Stereotypes

I wear Size UK 8, I’m 32-years-old, I am 5’5 tall, I have a 20-month-old...


Black Friday Fashion Bloc Campaign

Read this to stay clean on Black Friday

√ If you, like us, are tired of #BlackFriday videos where thousands of...


Vika Smolyanitskaya, Photo credit @Instagram

Gosha who? Russian Fashion Designers that are actually popular in Russia

London, Paris and New York might still be crazy about Gosha Rubchinskiy, but he...


Sayya collection at Dnepr Fashion Weekend

Top Ukrainian Designers from Dnepr Fashion Weekend

Last month I travelled to Ukraine to explore Eastern European fashion (you can...


Bezgraniz Couture SS17 at MBFW Russia Photo by Oleg Nikishin/Getty Image

Powerful Russian Project Will Change the Way You See Fashion

Social Entrepreneurship is a popular term in the modern start-up driven society....


Behind the scenes of Mercedes-Benz Fashion Week Russia (Photos)

Mercedes-Benz Fashion Week Russia is an exciting fashion extravaganza every...


donald trump garbage

Summer 2016: Donald Trump in Shoreditch Garbage

Donald Trump in Shoreditch Just a quick note to say: This photo was taken in...


When in Ukraine: Fashion Editor's Notes from new Europe

Last weekend I travelled to Ukraine for the first time in my life. I had a...


Cheap Fashion: Syrian Refugees Working for UK Brands

If you know a British pop singer Lilly Allen, you might have heard about her...


FASHION AMBITIONS OR 'STO BUDETE KUSAT?'

by Ieva Zu As part of my job I tend to travel back home, to my native Lithuania,...


Overview: Mercedes-Benz Fashion Week Russia SS17

By Evgeniya Ratnikova and Ieva Zu Once a regional Fashion Week, today...


ID workshop cover

IDWORKSHOP: TOGETHER IN LIFE AND WORK

IDworkshop is a very young Lithuanian accessories brand founded in 2016. A team...


FROM COLOMBIA WITH LOVE

Daniela Castellanos looks like a Colombian soap opera star – voluminous hair,...


Zsigmond Dora Menswear at MBFW Central Europe

FASHION BLOC TOP 3: MERCEDES-BENZ FW CENTRAL EUROPE

by Viktorija Martinenaite If we look at the emerging fashion scene in Central...


AN OPEN LETTER TO THE H&M CEO KARL-JOHAN PERSSON

by Ieva Zu This letter was originally sent in support of the ‘H&M: End...


NATASHA ZINKO SS17 SHOW: A HOUSE PARTY LIKE NO OTHER

by Viktorija Martinenaite Ukrainian- born, London-based designer’s Natasha...


THE OVERESTIMATION OF A FASHION WEEK

by Ieva Zu Have you seen the Givenchy SS16 show at New York Fashion Week on...


SUCCESS STORIES: HOW LITHUANIAN DESIGNER CONQUERS EUROPE

A Contemporary fashion brand D.Efect and their Creative Director Egle Ziemyte...


TOP 3 DESIGNERS AT MERCEDES-BENZ KIEV FASHION DAYS S/S 2017

by Viktorija Martinenaite Ukraine’s biannual international fashion week...


10 YOUNG CONTEMPORARY FASHION BRANDS FROM EASTERN EUROPE

by Ieva Zu First of all, let’s define what’s Eastern Europe. In this...


WE ARE IN LOVE WITH THIS BOLD AND AMBITIOUS POLISH DESIGNER DUO

Meet Diligent Clothes – a team of two ambitious and super creative modern...


VERY YOUNG AND VERY TALENTED: MEET ANNA K

by Viktorija Martinenaite Young and beautiful. Ukrainian fashion...


5 QUESTION QUIZ: HOW SMART ARE YOUR FASHION CHOICES?

by Fashion Bloc Take our fun personality quiz and find out how smart are your...


BREXIT & FASHION: WHY BUILDING COMMUNITIES IS A SOLUTION?

by Fashion Bloc We all knew (the ones that voted ‘leave’, the ones who voted...


HOW TO BE A BETTER PERSON BY SHOPPING FASHION?

by Ieva Zu If someone would have asked me if I cared about slow...


DEAR FREEDOM, I HOPE THIS LETTER FINDS YOU WELL

Dear Freedom, I hope this letter finds you in good health. I hope you’re...


ULYANA SERGEENKO FW16-17: SOVIET NOSTALGIA OF THE 60S

by Viktorija Martinenaite Kazakhstan-born, Russian-based fashion...


THE KNOTTY ONES: DELIBERATELY THROWING AWAY THE FAST-FASHION MODEL

Established in 2014 The Knotty Ones (pun intended) is a Lithuanian designer...


WHY MADE IN EUROPE IS A NEW LUXURY?

by Ieva Zu Waking up to the news of the British referendum last Friday, I felt...


YOUNG EUROPEAN FASHION BLOGGER ALWAYS GETS BACK TO LONDON

by Viktorija Martinenaite Kriste Stankeviciute is the one to know on the...


THROUGH THE LOOKING GLASS: WHY ROBERT KALINKIN IS 100% TRANSPARENT?

Robert Kalinkin is one of the first Lithuanian designer brands that have been...


FASHION BLOC VISITS LITHUANIA: EXCLUSIVE FROM LAURA DAILI SS17

By Laura Gedvilaite and Ieva Zu On a sunny afternoon last Thursday, Lithuanian...


AS SEEN ON THE GUARDIAN

by Ieva Zu I wrote about ‘Eastern Bloc’ aesthetics (or, more accurately,...


A NO-BRAINER EU REFERENDUM VOTING GUIDE TO A BRITISH FASHIONISTA

By Ieva Zu, Founder of Fashionbloc.co.uk Politics, sometimes, may seem not...


ROMANIAN DESIGNER FLORE DIANA: MADE IN TRANSYLVANIA

Meet Diana Flore, one of the designers that put Romania on a fashion map, it is...


A DANGEROUS WORLD OF GOSHA RUBCHINSKIY

by Ieva Zu Without a question, a 32-year-old Gosha Rubchinskiy (гоша...


JEWELLERY THAT SMELLS LIKE CHOCOLATE? TADAM!

Meet our very good friends from Lithuania – Tadam! Jewellery. A unique...


IRINA DZHUS: I CREATE FOR INTELLIGENT AND CONSCIOUS PEOPLE

Fashion Bloc: What is your name, how old are you and where are you based? Dzhus:...


FASHION BLOC ON BBC2: WATCH NOW

by Ieva Zu On 23ed of this month, Britain will vote in a referendum popularly...


TOP POLISH FASHION BLOGGERS WE LOVE

Poland is a Central European country where you can meet unique designers and...


THREE LITHUANIAN RTW DESIGNERS TO KNOW

by Viktorija Martinenaite Many people around the world admire Lithuanian...


KAZAUKA: AN ENGINEER-TURNED-DESIGNER

Unique designer fashion made in Europe – this is what all of the designers...


MEET SUPER MODEL EDITA VILKEVICIUTE

Who’s that Girl? At 27, Lithuanian born super model Edita Vilkeviciute has...


FIVE MINUTES WITH AGNIJA GRIGULE

Text: Viktorija Martinenaite After joining the fashion blogging industry in...


TOP FASHION MODELS FROM EASTERN EUROPE

With fashion weeks travelling around the world this and next month and London...


HOW I MISSED FASHION BLOC WAS ON VOGUE.COM

by Ieva Zu I am proud to say that we are the only content driven highly curated...


YOUNG GEORGIAN MODELS PRAISED BY VOGUE

There was quite a lot of great fashion and beauty, of course, going on...


HERVE LEGER LOVES TBILISI FASHION

Mercedes-Benz Tbilisi Fashion Week has just ended with international media and...


POLISH FASHION PHOTOGRAPHER REDISCOVERS HERSELF IN LONDON

With the referendum for Britain to exit the European Union approaching, UK media...


JULIA JANUS: A WOMAN WHO DECIDED TO BE HAPPY

by Ieva Zu I remember meeting Lithuanian fashion designer Julija briefly over...


FASHION REVOLUTION: WHO MADE YOUR CLOTHES?

by Ieva Zu #Whomademyclothes? 18-24 April the initiative called Fashion...


AT 32 I PRETEND TO BE A MODEL

y Ieva Zu At 32, I am not a fashion model (although tried my best). Playing...


HOW TO BREAK IN TO THE BUZZIEST MARKETS OF THEM ALL?

London, the fashion capital of Europe (or so they say). Eclectic, posh, hipster,...


NEW FASHION HYPE: WHAT IS EASTERN BLOC AESTHETICS?

by Ieva Zu ‘Fashion comes from Eastern Europe’ – the newest trend that...


LAURA THEISS: KNITTED FASHION REIMAGINED

Text: Viktorija Martinenaite Meet Laura Theis, a Lithuanian-born designer who...


TOP 5 DESIGNERS FROM LITHUANIAN FASHION WEEKEND

Text: Laura Gedvilaite The annual Lithuanian fashion festival “Fashion...


MAISON MARGIELA AND THE EASTERN BLOC AESTHETICS

by Ieva Zu Recently I read a nicely written fashion review on The Guardian of...


MY FASHION PICKS AT INTERNATIONAL FASHION SHOWCASE

by Ieva Zu This year International Fashion Showcase (IFS) at London Fashion...


INTERNATIONAL FASHION AT LONDON FASHION WEEK

London Fashion Week will be welcoming its 5th season of International Fashion...


6 FASHION MISTAKES THAT YOU MUST AVOID

There are times when even the best dresser would forget to take care of certain...


ULYANA SERGEENKO HAUTE COUTURE SS16: WHEN PARIS MEETS RUSSIA

Kazakhstan-born, Russian-based couturier and street-style star Ulyana Sergeenko...


OFF THE CATWALK: MEET JULIJA STEP, A FASHION MODEL AND FOODIE IN ONE

By Viktorija Martinenaite Julija, a Lithuanian-born beauty, began her career as...


SPECIAL PROJECT: UKRAINIAN DESIGNERS HELPING ORPHAN CHILDREN

Anton Belinskiy, one of the pioneering contemporary Ukrainian designers, is on...


HOW VIKE BECAME A LEADING FASHION MANUFACTURER

Since the early days of her childhood Lithuanian Viktorija Ceplike recall...


INSPIRATION: TOP FASHION MODELS HUMANITARIANS

If you are good with Eastern European names, you can always spot Eastern...


HAUTE COUTURE DESIGNERS BEYOND CHANEL: FROM SYRIA TO KAZAKHSTAN

French Christian Dior, Chanel, Jean Paul Gaultier; Italian Schiaparelli,...


MAKARA GIRL GERDA: A MERMAID WITH LEGS

Meet Gerda, a 26-year-old business owner/designer of the Bond’esque like...


WE ARE RICH JUST BECAUSE THEY ARE POOR

by Ieva Zu Today I commit to myself to look at the garment manufacturing...


FASHION BLOC EDIT: BEST OF BELGRADE FASHION WEEK

Do you know any Serbian fashion designers? Yes you do! Roksanda Ilincic is a...


10 EASTERN EUROPEAN DESIGNERS EVERYONE SHOULD KNOW

Fashion is an ever-changing game with new players coming in, old players leaving...


POLISH FASHION WEEK: TOP 6 BY FASHION BLOC IN PHOTOS

Łódź (yes, that is exactly how it’s spelled) is the third largest city in...


PHOTO GALLERY: FASHION BLOC SPECIAL FOR BLOGGERS AND STYLISTS

They call it #ThursdayThrowback we call it #WonderfulMemories from our special...


FASHION REVIEW: SOUTHERN EASTERN EUROPE IS DOING IT RIGHT

by Ieva Zu When I started my research of Eastern European fashion industry over...


PRIVATE FASHION BLOC LAUNCH WAS ACE! (PHOTOS)

Last Friday (23 October) Kaizo Hair studio in Shoreditch opened their door to...


THIS IS NOT A PRESS RELEASE

by Ieva Zu This is not going to be an ordinary press release; potentially...


Designer Ramune Piekautaite

RAMUNE PIEKAUTAITE: ICONIC LITHUANIAN DESIGNER

Ramune Piekautaite is one of the best known designers in Lithuania. Her own...


TOP 5 FROM LONDON FASHION WEEK

It’s over – fashion crowd left for another city. London is fashion week no...


MERCEDES-BENZ PRAGUE FW: FASHION BLOC TOP 3 IN PICTURES

Some Fashion Weeks around Europe take place even before the major four (NY,...


STREET STYLE AT KIEV FASHION DAYS

It has been a while since I praised Ukrainian fashion. This is the time of the...


FASHION BLOC TALKS FASHION WITH AMAZON CTO WERNER VOGELS

What do you get when you put on a dress, a lipstick, and cycle to the afterwork...


HOW TO FIND EASTERN EUROPE ON A FASHION MAP

by Ieva Zu I have started my collaboration with The Huffington Post today. I...


FEMALE POWER: FASHION BLOC HELPING AFRICAN WOMEN

by Ieva Zu The Fashion Bloc poster on the left is not an ordinary commercial....


DESIGNER TO WATCH: ELOSHI

Text: Mariam Bezhuashvili @FashionGalactic Georgian based fashion designer, Lela...


FASHION MAPPING: BLOSSOMING GEORGIA

Georgia is a transcontinental country based on the verge of Europe and Asia....


WHAT IS IT ACTUALLY LIKE TO RUN A START-UP AND A BABY?

by Ieva Zu If I was featured on ‘Stylist’ column Work/Life this is how it...