Like it or not, Paris is the fashion sales capital. You might enjoy New York for their mega-celebrity appeal or head to London for creativity overload but if you mean business, it’s Paris time.

If you are planning your sales campaign in one of the big fashion capitals, this guide will help you to prepare, save your precious time and maximise your budget. Be it  Paris, Milan or London – this fashion showroom guide is universal (but we recommend Paris, of course).

What’s included?

• What is a multi-brand showroom?
• How to find the right one for you?
• Preparing for your visit
• Action plan during Paris Fashion Week
• Follow-up rules

What’s not included?

• No information about Paris Fashion Week afterparties, so sorry.